Creating a cohesive and flexible brand identity for Lisa Rogers Studio, a business specializing in miniature paintings and artisan works.
The studio required a consistent visual language that could adapt across multiple media, while preserving its artistic personality and premium aesthetic.
Process Implemented
Logo System Development
Designed a versatile logo adaptable for various contexts, with full-color, one-color, and reversed versions to maintain clarity on different backgrounds.
Color Palette Definition
Established a primary palette centered on Navy Blue, supported by Teal, Sky Blue, and Cream for a balanced, recognizable look. Limited black and white to maintain brand personality.
Brand Guidelines Creation
Documented logo usage, color specifications, and typography rules to ensure consistent application across marketing materials and product designs.
Solutions & Outcomes
Improved visual consistency in packaging, web, print, and product displays.
Created a scalable identity system that works for both small artisan products and large-format promotional materials.
Strengthened brand recognition through a signature color palette and typography that reflect the studio’s artistic essence.
Enabled faster production of marketing assets by providing clear, ready-to-use brand standards.

A bespoke logo featuring artisanal and nautical-inspired elements, including hand-drawn details and elegant typography, representing the studio’s craftsmanship and artistic vision.

The brand’s color palette, built around Navy Blue, Cream, Teal, and Sky Blue, reflects trust, compassion, loyalty, and calm.

Showcasing how the Lisa Rogers Studio brand identity is applied across various media and contexts, ensuring consistency and visual impact.